Which of the following statements is FALSE … C. Sales promotion agencies are being used to develop long and short-term promotional strategies as well as for tactical implementation. Market potential is the maximum percentage share of a market that an individual firm within an industry can expect to capture for a specific product. Which of the following statements is correct (1) Marketing is not required due to globalization (2) Marketing causes higher expenses and losses (3) Marketing is not required in profit- making companies (4) Marketing sharpens the minds of the employees (5) Marketing is a waste of time in established companies . Answer: sales promotion: 3) Which of the following is almost always the measure of effectiveness of a sales promotion? John Smith. b. D. Sales promotion agencies are being selected and evaluated on the basis of formal reviews. Share Reply. Consumers who take part in sales promotions receive utilitarian, or functional, benefits. Promotion includes personal selling mass selling and sales promotion Share Reply. Under the Sales Article of the UCC, which of the following statements is correct regarding the creation of express warranties? C.Trade show exhibits. Sales Promotions involves all marketing activities (other than advertising, PR, or personal selling) aimed at stimulating consumer purchasing—usually a short-term tool. Which of the following statements is FALSE? Term. Answer: It comes directly to the customer from the manufacturer. 22 INCORRECT Which of the following statements about sales promotion is true? 5) Identify the objective of trade promotions. These different activities are known as marketing. Answer: C. Trade show exhibits. a. Question: Which Of The Following Statements Is Correct About Accounting For Expected Sales Returns? (Select all that apply) Correct Answer Coupons Samples and demonstrations Store displays Which of the following are typical objectives of promotion? E. All of the above statements about the changing role of sales promotion agencies are true. A “10 cents off” coupon promotion. B.Point-of-purchase displays. Gross profit = Net sales − Cost of goods sold. B) A marketer that only uses sales promotions to create customer awareness of its products would be just as effective as one who used all the elements of the marketing mix. Which of the following statements about sales estimates is correct? John Smith. A) Sales promotion is the only promotional element that is not regulated. Which of the following is NOT a functional benefit. A company sells $10,000 of goods. b. Multiple Choice. 113. Answered Jan 19, 2017. Generally speaking, "Price" is more important than "Place." Which of the following is not a step in the strategic planning process? Ans. D.Free samples. ... None of these answers are correct. The delivery of Goods & Services from producers to their ultimate consumers or users includes many different activities. E.A wholly new kind of ad. Answer: sales: 4) Which of the following statements is true about customer promotion? Which of the following statements is the most correct statement? Identify the sales promotions in the list below. Express warranties cannot be based on statements made in the seller's promotional materials. c. Personal Selling is a paid communication between two people aimed at one person persuading the other to do something. Multiple Choice Expected Returns Are Disclosed In The Notes To The Financial Statements, But Journal Entries Are Not Required. Market potential places absolute limits on company sales potential. If the gross profit percentage is 32%, net income would be $3,200. a. Reason: These are advertisements displayed in trade shows to increase the popularity of a product or a company and not a direct example of sales promotion. Gross profit is recorded by a credit to the Gross Profit account. (4) 114. 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